about us

With today’s environment providing capital to start ups is no longer enough. grt sht ventures was founded in 2022 with the intent to not only provide capital to start ups but to also serve as strategic advisors and give access to co-founder Rachel Mansfield of rachLmansfield’s expansive network.

grt sht ventures will look to deploy capital in brands that are doing some grt sht! We will look for enthusiastic and sound founders who have great ideas and have the ability to execute. We will steer away from the health, wellness and food fads/trends and stick to brands/products that have the ability to be around for the long term whether they are in the food, family, wellness space and beyond.

Rachel Mansfield is a co-founder of grt sht ventures, food entrepreneur, cookbook author and podcast host behind rachLmansfield and Just the Good Stuff where she has merged her love of food, business and family.

Jordan Carpenter is a co-founder of grt sht ventures, joining Rachel, his wife, in her business ventures in 2021. Jordan spent the previous 10 years working at New York based hedge and private equity funds in their accounting and operations teams.

In 2018, Rachel and Jordan began angel investing in brands they used and loved on a regular basis with an intent to raise a venture fund in the future. With their amazing track record over the last 4 years and Jordan leaving his career in finance, the timing was a no brainer to bring grt sht ventures to life!

meet the grt sht founders

  • Rachel Mansfield Headshot

    Rachel Mansfield

    co-founder

  • Jordan Carpenter Headshot

    Jordan Carpenter

    co-founder

meet the grt sht advisors

  • Jake Kneller Headshot

    Jake Kneller

    co-founder and CEO of Sweet Nothings

  • Elizabeth Stein

    Founder and CEO of Purely Elizabeth

  • Greg Davidson Headshot

    Greg Davidson

    co-founder and CEO of Lalo